Campaigns & Taglines
Creative Director
Jeff Pyla
Art Directors
Jason Roberts
Tim Lucas
Mike Wiseman (Animation)
Kasey Crawford (Animation)
Copywriters
Mary Beth McCauley
Rachel Vaughn
Date
2020-2021
Throughout my career, I've enjoyed creating engaging campaigns and taglines for social media, blog, email, print, radio, in-store display, and more.
Here are just a few, brought to life by the incredibly talented art directors I've worked with.
Tech the Halls Holiday Campaign 2021 Cellular Sales
Art Director: Jason Roberts

Campaign Platform
As the world slowly returns to normal post-pandemic, you can feel the excitement buzzing in the air. Restaurants have waitlists again, stores are bustling with shoppers, and everyone seems to be breathing a collective sigh of relief. After a cautious and contained holiday season that reminded us of what – and who – truly matters, this will be a season of celebration for everyone.
Holiday parties will be thrown. Family traditions will be honored. Love will be shared.
And though gifts aren’t always the reason for the season, people will be more eager than ever to show their loved ones how much they mean to them. They’ll tech the halls with new smartphones, tablets, smartwatches, and other thoughtful gifts that will make their friends and family feel warm and fuzzy inside, and use those gifts to foster the connections and experiences we’ve all been missing.
That’s where we come in. By helping our customers find the perfect gifts for all the people they cherish this holiday season, we can make sure great holiday experiences start here.
Start Smart Back to School Campaign 2021
Cellular Sales
Art Director: Tim Lucas Animation: Kasey Crawford

Experience Celebration 4th of July Campaign 2021
Cellular Sales
Art Director: Jason Roberts Animation: Kasey Crawford

Father's Day Favorites Campaign 2021
Cellular Sales
Art Director: Jason Roberts Animation: Mike Wiseman

Gifts for Grads Campaign 2021
Cellular Sales
Art Director: Tim Lucas Animation: Mike Wiseman

Be Merry, Be Bright Holiday Campaign 2020
Cellular Sales
Art Director: Jason Roberts

Campaign Platform
There’s something about the holiday season that makes our hearts grow three sizes. Seeing our loved ones all together, either in person or over FaceTime; taking photos together to savor new holiday memories; streaming your favorite Christmas tunes while you hang ornaments on the tree.
These special holiday moments illuminate us, filling us with a warmth and joy that you just can’t replicate any other time of year. Our wireless experts are here to help make your holidays even merrier and brighter, keeping you connected to the people who matter most this holiday season.